Featured Post
WHY MARKETING SHOULD
OWN SALES CONTENT
ENABLEMENT
Sales Enablement is a growing function. However, when it comes to sales content enablement, Marketing should be the owner of the content enablement program with Sales Enablement working with marketing in a lockstep.
3 Ways to Streamline Project Management with Enablix Mutual Action Plans
For technical enterprise sales that involve dozens of stakeholders, how do you effectively align and manage everyone to successfully close the deal? Large projects like
Measuring Customer Enablement: The 4 metrics your CE Program should own
As an emerging industry, Customer Enablement as we know it today is pretty… vague. Not that that’s a bad thing, but the current state of
Create Personalized Experiences at Scale with Guided Assembly by Enablix
Creating microsites with Enablix, just got better. Sharing content with prospects using microsites is nothing new. With their ability to seamlessly share content with one
Sales Engagement and Outreach using Enablix – Webinar Recap
How do reps balance volume with content and message personalization? In this month’s edition of Enablix office hours, I sat down with Jennifer Johnson to
4 Ways to Make the Most of your Enablement Budget
Around the country, enablement budgets are being slashed and resources are being cut. A few common scenarios we’ve seen: Enablement teams losing a member and
4 Essential Components of a Customer Onboarding Template
Successful onboarding of a SaaS product is critical in getting the user buy-in and adoption that leads to retention and upsells. But it’s likely that
[eBook Preview] Enablix’s Guide to Dynamic Sales Plays and Sales Playbooks
Stuck on Playbooks? Sales playbooks have been seen as an essential sales tool for quite some time, but that status certainly hasn’t kept them from
Enablix Achieves Best Results for Mid-Market in Spring 2023 G2 Rankings
We are incredibly happy to announce that in addition to once again being named a G2 “high performer” in the Sales Enablement category, Enablix has
User Corner: Event Networking Made Easy with Enablix Microsites
In this edition: Sales and Marketing teams connect with prospects at an event faster using Enablix event microsites. Recently, Enablix attended the Sales Enablement Summit
Webinar Highlights: Perfecting the Playbook and Creating Sales Plays
Why are playbooks so difficult? If you’ve ever struggled with creating sales plays or playbooks, you’re not alone. Turns out this issue might not be
4 Takeaways from the 2023 Sales Enablement Summit in NYC
Last week, Enablix attended the Sales Enablement Summit, hosted by the Sales Enablement Collective in New York City. It was our first time sponsoring an
Why Measuring LMS Adoption Can Be Difficult + Tips To Better Measure ROI From Your LMS
Calculating direct ROI from an LMS is a nearly impossible task. On one hand, you’ve invested a lot of money into a system that you
Why Prospect Content Engagement is the Leading Indicator to a Closed Deal
How productive could a sales rep be if they knew exactly when each deal would close? Predicting how quickly a sales opportunity will close is
Ask an Expert: Andrew Gray on Creating Sales Playbooks that Win Deals
As a sales or enablement professional, there are a few different constant struggles you’re likely seeing: You want your reps to have everything they need
Combining Content and Learning Enablement with Enablix
For sales reps, learning shouldn’t feel like another part-time job. For many reps, taking instructor-created curriculums just feels like a waste of time due to
Ask An Expert: Angela Sun On Creating Effective One Pagers
One pagers can be a great selling tool, but what does it take to make an effective one pager? What even is a one pager?
Webinar Recap: Content Library Refresh to Raise Adoption
Why don’t reps use the content library? Countless statistics show that over half of reps find content libraries difficult to navigate and the content difficult
Sending Product Marketing Newsletters to the Sales Team with Enablix Broadcasts
How do you share content with your sales team? Product marketing and sales enablement teams spend a lot of time putting together content for the
User Corner: Customer Enablement with Enablix
In this edition: A CSM uses Enablix’s content and learning capabilities to manage the full customer lifecycle and go from close to upsell. Hey, it’s
Enablix Releases Partner Enablement Platform
Enablix for Partners provides the toolset for organizations to increase channel revenue and scale partnership programs by giving their partners access to everything they need
Running Agile Product Marketing or Sales Enablement Teams – An Overview
Product marketing and sales enablement teams play a crucial role in the success of a product or service. They are responsible for creating, communicating and
Increase Partner and Channel Revenue with Enablix Partner Portals
As the conversation shifts less from enabling inside sales teams to enabling the entire revenue team, there’s been a recent focus on growing revenue through
Enablix for Sales Kick Offs: January Office Hours Recap
It’s the new year, which means traffic is back, new years’ resolutions are in the air, and everyone is planning their Sales Kick Off (SKO)
Webinar Recap: December Office Hours
Last week, Nick Ziech-Lopez and I sat down with a handful of our users for our inaugural Enablix Office Hours – a chance to hear
Creating Personalized Experiences at Scale with Enablix Custom Microsites
Let’s be honest for a second Any feature you give to sales reps is only as good as it is easy to use. You can
Ask An Expert: Timmy Hendrickson On Effective Sales Enablement Change Management
Misalignment and confusion are the biggest barriers when it comes to adoption of change in a sales enablement organization. – but how do you manage
Enablix Creates Real-Time Content Recommendations for Sales Reps in Newest Release
The newly-released content recommendation engine uses relevant user and deal info to lead reps to the most relevant content for each prospect, available directly within
