Enablix Simplifies Content Enablement and Saves Marketers Time with Automated Content Quality Checks
Can too much sales and marketing content be a bad thing? The issue marketing admins that establish a content library face doesn’t have to do with producing content – it’s keeping up with the library once it’s filled with marketing assets. It’s not hard to imagine: Think of the same data sheet uploaded by two […]
Do Your Data Sheets Spark Joy? 3 Lessons in Content Enablement from Marie Kondo
In 2019, the show Tidying Up launched on Netflix, featuring organization consultant Marie Kondo going to various filthy people’s houses and having them throw their possessions away. This process included holding items to your chest and asking whether or not they “sparked joy” – if yes, you keep it. If no, you thank it for […]
Takeaways From PMA’s 2021 Sales Enablement Landscape Report
It’s here: the Product Marketing Alliance has released their 2021 Sales Enablement Landscape Report. The second annual report is the result of surveying hundreds of product marketing leaders on everything enablement, such as: Who owns sales enablement? How much of the product marketing role is focused on sales enablement? Is product marketing responsible for creating […]
Enablix Named Sales Enablement Momentum Leader and High Performer in G2’s Fall 2021 Rankings
Let’s talk about you. We have a bad habit in the Enablix blog of always writing about ourselves. So let’s take this opportunity today to write about you, our users: Enablix has been named a sales enablement momentum leader and high performer by G2 Crowd. Ok, you may be wondering at this point how this […]
Webinar Recap: Moving past the MQL: Rethinking the MQL Definition
Nick and Jason talk about “Is the MQL still relevant”. The B2B sales process used to be simple. Unfortunately, today’s buyers expect more.
The Ultimate Guide to the Sales Enablement RFP [Free Template]
Many Organizations are either realizing the need for or are unhappy with, their current Sales Enablement platform. Does your company use sales enablement software?
User Corner: Personalizing a Content Page After a Meeting
In this edition: How to update and customize a content page for a meeting follow up. Recently, I experienced a common use case: I had a great sales meeting and I wanted to follow up with some answers and additional content. I knew I wanted to create a content page, but there were three important things […]
Understand User Behavior and Raise Sales Enablement Adoption with Enablix Insights
Sales enablement adoption, while important, can also be measured in multiple ways. Let’s take a look at a few of the features within the Enablix Insights Portal.
Building a Revenue Enablement Program From Scratch: The 6 Step Guide to Your First Month [With Downloadable Checklist]
f you’ve recently taken a role in sales or revenue enablement, this tactical step-by-step checklist is the key to guiding your first few weeks.
The Modern Sale and The Need for a Contextual Search Platform
At Enablix, we’ve been tackling the problem of sales quickly finding relevant content for years with our differentiated contextual search platform.