5 Sales Content Adoption Metrics to Measure Enablement ROI

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As a B2B marketer, you play a critical role in the success of your company’s sales enablement program. Measuring content adoption provides critical insights to understand how your content is performing, what is working well, and what needs to be improved. In the infographic below, you’ll find five sales content adoption metrics that help you improve the ROI of your sales enablement program.  

5 Sales Adoption Metrics

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